Work

Lower CPMs.
Smarter Campaigns.
Real Results.

We help dealerships do more with the budget they already have: cutting costs, eliminating waste, reduce CPMs, and unify creative, media, and strategy to deliver measurable growth—with full transparency from day one.

Direct-to-Platform Buying

We cut out third-party vendors and go straight to the source—Meta, Google, YouTube, and more. No markups. No wasted spend. Just clean, efficient media buying.

Integrated Creative & Media

Our creative, media, and strategy teams work as one—so your campaigns don’t just look good, they perform. Every dollar supports a unified message built to drive action.

Lower CPMs. Higher ROI.

By eliminating layers and optimizing performance daily, we reduce your cost per thousand (CPM) and increase real returns. More traffic. More leads. No extra budget.

Real-Time Campaign Optimization

We don’t “set it and forget it.” Your campaigns are monitored and refined daily to ensure peak performance and budget efficiency across every platform.

Full Transparency

You’ll always know where your dollars go. We provide clean, no-BS reporting and total clarity on performance, spend, and impact—right down to the last click.

Automotive Expertise That Matters

With 25+ years in automotive marketing, we know how to move metal. We speak Tier 3 fluently and understand the journey from digital impression to dealership floor.

Hispanic

Authentic Hispanic Marketing.
Real Performance.

Our in-house Hispanic marketing experts build Spanish-first campaigns that connect authentically with Latino audiences across the U.S. We don’t translate, we create from the ground up, rooted in cultural nuance, community values, and real consumer insight.

With native-language creative, direct media buying, and campaign performance tracking, we help your dealership reach this growing audience: efficiently, respectfully, and powerfully.

Hispanic

Strategic Bicultural Planning

Campaigns built for both U.S.-born and foreign-born Hispanic audiences—so your message resonates across generations and channels.

Original, Spanish-First Creative

We write, design, and concept natively in Spanish to create content that’s culturally relevant and emotionally authentic.

Smarter Distribution & Reporting

Our team buys media directly across platforms like Meta, YouTube, and TikTok—tracking every impression, click, and lead with full transparency.

"A car is not just a piece of equipment; it’s an emotional experience."

Elon Musk
Work
Services

Built for Dealers.
Backed by Results.

At Surge, we don’t believe in marketing fluff—we believe in outcomes.
Our team is made up of seasoned automotive strategists, creative pros, and media buyers who know how to make budgets work smarter. We cut waste, lower CPMs, and align every campaign to what really matters: getting buyers in the door and vehicles off the lot.

We’re not here to win awards. We’re here to win for you.

30–40% Lower CPMs

Direct platform buying, zero waste.

Built for Tier 3

Local-first campaigns with measurable impact.

Proven Track Record

25+ years of automotive experience powering strategy and creative.

Services
Team

The Leadership Team

We are a results-driven agency specializing in automotive advertising. That is all we do…. because our mission is to fuel your auto sales with effective and creative advertising campaigns.

Roman Sandoval

Founder

Markus Beaumonte

Founder

Edie Sandoval

Operations Director

Romy Gabrielle

Director of Systems Development
Team
Lets do this

Let's Do This

With an efficient business model that streamlines and internalizes processes, we maximize your advertising dollars to provide you with the most cost-effect results.

We’d like to demonstrate how we tailor advertising to meet your specific dealership’s needs, so let’s do this!

Main office

2210 E. Fort Lowell
Tucson, AZ 85719
USA

drive@surgeautointel.com

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    Lets do this